Blackblue Design

In 8 years of developing our tools and skills in B2B Marketing and IT, we have worked with many companies on many different and varied projects. However the biggest and longest lasting relationship was our first client who we have helped take from conception to a $100million international business. That company is a lighting company called Aurora Ltd. Here is part of that story...		In 1999 Aurora Ltd was formed and launched with just one product, a small electronic transformer. At this point the Aurora Brand identity was worked on by Blackblue and branding, logos and stationery created. ---
		Throughout the following year Blackblue built them a website and produced their first brochure containing just 40 products. ---
		As with all future brochures, all design, images, content, editing and management was handled by ourselves. ---
		Continuing from there, the IT infrastructure was developed, implemented and supported as an ongoing project along with a range of marketing material and POS which was produced to assist with their sales targets. ---
		Throughout the next few years, websites, POS, direct marketing, editorials and brochures were continually improved upon as the company grew. ---
		Fully relational databases and integration systems were built to facilitate information flow and ease of access worldwide. ---
		Showrooms were designed and built to be able to show their customers the use of lighting in many different environments. ---
		Exhibitions and events are constantly organized and attended in UK and International markets. ---
		3 Buses were bought, branded and outfitted as 2 travelling showrooms and 1 corporate meeting facility to adhere to the massively growing brand awareness in the market. ---
		Direct Marketing was developed upon and continually assessed and improved upon to achieve maximum impact in the relevant markets. ---
		We have recently produced a showreel for the company corporate identity presentations which is used in websites and showrooms and distributed by DVD format along with other essential corporate information.
		Today Aurora has a product portfolio of 3000 products and Blackblue produces them annually more than 3 different brochures up to 450 pages each. ---
		Marketing, IT, Photography and Design has played a major factor in the success of Aurora as a global business. Every single bit of that business has been handled solely by Blackblue and the relationship is still going from strength to strength. We believe this shows our commitment to continuing quality and improvement in all areas of the B2B Marketing of a business.